15 Days of Xtreme SEO Lessons for FREE

It’s Rodney here and we are giving away 15 days of FREE SEO (Search Engine Optimization) Lessons. Need to Drive Traffic to your Website? Need to get on that first search page so people can find you? Let me show you how for FREE!

We have been asked, so we are delivering! Coming June 1st, 2009
Sign up at http://www.xtremeseo.com

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Don't forget to forward this to everyone you know who could use some help driving traffic to their website. Its free for everyone!

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How to maximize your Facebook Account for your product or service!

Believe it or not, Facebook is not just for teens, tweens, and young adults. Actually savvy marketers have taken this popular social networking tool and turned it into a powerful component to the marketing strategies. If you are selling any type of good or service and you do not have a Facebook account, then you need to start an account in short order. Facebook accounts are free; and, they are easy to set up. Now, if you already have a Facebook account here are some good tips to help you maximize your Facebook account in order to get more exposure for your product or service.

First things first, you need to become familiar with the site and how it works. So, start small by inviting your friends, business contacts, and relatives to be your “friends.” This is the easiest way to create a quick network. Since, their friends now have access to your page and can also add you as a friend. At this step you should also become acquainted with the new applications in order to keep your page appealing. It would serve you well to get into the habit of updating your page regularly with product or service information, company updates, and other important information.

Secondly, after you are comfortable doing different things on the Facebook site, it is time to start thinking about your marketing strategy. Now, if you have an idea of your target market than reaching these people will be pretty simple on Facebook. However, if you are unsure of the audience that your product or service appeals to, then you need to take some time to think about your ideal customer.

Facebook has an application feature that allows you to create a group. You can use this tool to reach your target audience. Yet, before you dive in, do a quick search to see if there are any groups out there that are similar to the one you would create for your product or service. Now, create a group of your own where you can showcase your product or service. Once you create your group, begin updating your group with information about your product and service. Adding things such as pictures, product, service, or company website, and media files will make your group stand out from those that are similar.

Once, you are satisfied with the applications and information on your group page. It is time to start inviting people to join your group. The most obvious place to start is with the “friends” that you have on your profile. Then consider sending an invitation to some of the members of similar groups. Creating a group give you a great target market for your product or service. There is a News section that allows Facebook to inform all of your members of any updates that you post. So, here you can post sales, new features, and any other information about your product or service.

Yet, you need to do everything that you can to prevent your group from becoming inactive. Try to visit your group regularly. Do not let a week pass by with out any activity on your group page. And, encourage members to invite any friends they feel would be interested in the group or your product or service. Remember to be involved. The key to social networking sites is the personal feel and direct contact. So, be sure to respond to any message in your mailbox, acknowledge the birthdays of group members, and routinely send out Facebook application smiles, hugs, etc.

Depending on the type of product or service you are marketing, consider creating a Facebook event to highlight a sale, new feature, or new product or service introduction. You can invite friends to your event, which is also viewable by the entire Facebook community. So, it is also a great way to introduce many potential customers to your product or service. You can also do a workshop or teleclass on topics that relate to your product and service. These tools are great ways to attract new friends to your group and therefore your product or service. But, they also serve to give your group positive things to discuss about your product or service. And, this will ward off inactivity and the loss of interest in your group and your product or service.

By now, you are probably wondering why you hadn’t thought of this before, an easy way to reach a broad range of potential customers for free. Maximizing your Facebook account may allow you to cut back on other forms of marketing and save a little money, as well. Companies that fail to acknowledge social networking sites as an effective marketing tool are only putting themselves at a disadvantage. Those that are poised to take full advantage of the practically built-in target audience are the businesses with marketing strategies for the new ways of doing business.

What is Google Knol?

Google has done it again with providing a dynamic content management system, aka “store house of Knol-edge” or what I like to call Googlepedia! This system is designed to showcase professional, authoritative information on any subject. The goal is to provide readers content rich material on any given topic from leaders and professionals in all industries. This new encyclopedia of articles will soon dominate leaving its competitors in the dust.

Who should write a Knol?
This question can only be answered by the person attempting to do so. Yes, there will be amateur writers of all makes and sizes competing for top position within this database. The question will ultimately lie on the Knol Writers shoulders to ask themselves the following questions. Am I a leader in my industry? What information can I provide that will be of value to the readers? Has a Knol already been written about this topic? Will readers benefit from my knowledge? Am I capable of writing this article myself or will I need a Knol Copy Editor to write it for me? All of these questions are valid and should be taken into consideration before writing commences. Remember, when searching the Knol database for information; represent the information in a way in which you yourself would like to receive it.

Why should you write a Google Knol?
There are several reasons to write a Google Knol. Professionals, doctors, lawyers or any profession that has knowledge for the masses, the Knol provides a way to display the information in a way never done before. Being able to do an instant search on a topic that has been written by authoritative industry leaders lends credibility to the article thus giving the end reader valuable information from trusted sources. When a quality article is produced, that opens the doors for Webmasters to harness the ranking power of the article. If I write a paper on Website Design and Development from another source and I link to that paper from an all ready trusted source; that brings credibility to the article. The same applies in reverse. If the article that is written is a Ranked article, then it goes to show linking from that article to my website brings credibility to the website. Another reason I can think of to write a Knol is from a pure learning standpoint. Already fascinating articles are being written providing more knowledge to the general public thus increasing awareness.

How do I write a Knol Article?
Writing a Knol Article is pretty straight forward. The first step is to sign up an account on Google Knol. Once logged in, you can start writing immediately. Here are some things to keep in mind.

• Write your article as clear as possible using images, references, links and credits. Linking to references lends credibility to the article.

• Use the available Head Tags when appropriate.

• Break the article up into sections. Reading a long drawn out paper can be exhausting on the eyes. Use bullet points, bold titles and a little color to add something extra to it.

What not to do when writing a Google Article in Knol!
Make sure any content that is written, provides new authoritative information on a subject and NOT to advertise a product or service. Look at is like this, an encyclopedia is an information guide to a particular topic with no agenda of advertisement or re-direction. Google Knol was designed with this in mind. First and foremost, any article written for Knol should provide readers with accurate and authoritative knowledge about whatever it is you are going to write about.

Google Knol is not to be mistaken for a traditional Blog. So writing about personal experiences and passions would not be the recommended topics. Instead, articles should be written from industry leaders, professionals and authors displaying fact, research and methods.

How to Validate your Traffic Facts Real Time Java Scipt Web Page Code

Ok, so I have a website hosted with Google and I purchased the Traffic Facts for the account. Well the Traffic Facts Program allows for Real Time Stats. To do this you can choose to put a java script code on your website. However, the code they provide does not validate against the Strict XHTML.

Before I tell you how I was able to get the code to validate I must warn you that though this may work with all the code options that you get when you sign up for Traffic Facts, but I only tested it on the one I am using on my website.

When you are in your Traffic Facts Control Panel and you Enable Real Time Stats it gives you 7 scripts. The Script I am using is the unsecured script for a Standard Page. Again, this is the only code I edited to get to validate on my site.

Here is the un-secured code that I received:

If you change the code to this alt="" /> adding the space and the slash made the code validate for me. That's it!

Website Design Kansas City

Publishing pages on the internet that resembles a website is easy. Producing a website that actually works, can be found on the first search results page of a search and that ranks within the search engines is a process that should be left to the professionals.

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